Green festivals that are a ‘dead niche’ need to be mainstreamed
There are now scores of festivals catering to every taste. UN Music and Environment Initiative noted that music was "one of most powerful media for communicating environmental messages to millions of people around the world regardless of race or religion, income, age, gender, or age." Music's ability to excite our senses is undeniable, but the industry as a whole faces many challenges to being more environmentally sustainable. The music industry is based on production and consumption so that any changes could affect its economic model. Festivals have a major impact on the environment, causing problems with traffic, waste, water, and litter. The UK music...